Welcome to Latitude 33 Hair Artistry Inc.  ("we," "our," or "us"). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at latitudebeautyandboutique.com, purchase our products, or otherwise interact with us.

By using our website, you agree to the practices described in this Privacy Policy.

Information We Collect

We may collect the following categories of personal information:

Information You Provide

When you place an order, create an account, subscribe to our emails, or contact us, we may collect:

• Name
• Billing and shipping address
• Email address
• Phone number
• Payment information (processed securely through our payment providers)
• Order history
• Any information you voluntarily provide through customer service inquiries or reviews

Information Collected Automatically

When you browse our website, we may automatically collect:

• IP address
• Browser type
• Device information
• Operating system
• Pages viewed
• Referring website
• Date and time of your visit
• Shopping activity on our website
• Cookie and similar tracking technology information

How We Use Your Information

We use your information to:

• Process and fulfill orders
• Provide customer support
• Communicate about your purchases
• Process payments
• Prevent fraud and unauthorized transactions
• Improve our website and customer experience
• Send promotional emails (only if you have opted in)
• Comply with legal obligations
• Maintain website security

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve functionality, analyze website traffic, remember your preferences, and enhance your shopping experience.

These technologies may be provided by Shopify and third-party service providers.

You can control cookies through your browser settings. Disabling cookies may affect certain website features.

Shopify

Our store is hosted by Shopify Inc. Shopify provides the online e-commerce platform that allows us to sell our products.

When you purchase something from our store, Shopify stores your data on secure servers protected by industry-standard security measures.

For more information, please review Shopify's own privacy practices.

Payment Processing

Payments are securely processed through Shopify Payments and any other payment providers you choose during checkout.

We do not store or have access to your complete credit card information.

Payment processors collect and process payment information in accordance with their own privacy policies.

Email Marketing

If you subscribe to our newsletter or marketing emails, we may use your email address to send:

• Product announcements
• Promotions
• Special offers
• Educational content
• Company updates

You may unsubscribe at any time by clicking the "Unsubscribe" link in any marketing email or contacting us directly.

Sharing Your Information

We do not sell your personal information for monetary compensation.

We may share information with trusted third parties that help us operate our business, including:

• Shopify
• Payment processors
• Shipping carriers
• Email marketing providers
• Website analytics providers
• Customer support providers
• Government authorities when legally required

These providers may only use your information as necessary to provide services to us.

Data Retention

We retain personal information only as long as necessary to:

• Complete transactions
• Maintain business records
• Comply with legal obligations
• Resolve disputes
• Enforce our agreements

When information is no longer needed, we securely delete or anonymize it where appropriate.

Data Security

We use commercially reasonable administrative, technical, and physical safeguards designed to protect your personal information.

However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights

Depending on where you live, including California, you may have the right to:

• Know what personal information we collect
• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of eligible personal information
• Request a copy of your information
• Limit certain uses of sensitive personal information where applicable
• Not be discriminated against for exercising your privacy rights

To exercise your rights, contact us using the information below.

We may verify your identity before processing your request.

California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

These rights may include:

• Right to Know
• Right to Delete
• Right to Correct
• Right to Access
• Right to Opt-Out of the Sale or Sharing of Personal Information (if applicable)
• Right to Limit the Use of Sensitive Personal Information (where applicable)
• Right to Non-Discrimination

At this time, Latitude 33 Hair Artistry Inc. does not sell personal information for monetary compensation.

If our data practices change in the future, this Privacy Policy will be updated accordingly.

California residents may submit privacy requests by contacting:

Email: latitudeloft@gmail.com

Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for the privacy practices of those websites. We encourage you to review their privacy policies before providing personal information.

Children's Privacy

Our website is not intended for children under the age of 13.

We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 13, we will promptly delete it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page with an updated "Last Updated" date.

Continued use of our website after changes become effective constitutes acceptance of the revised Privacy Policy.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Latitude 33 Hair Artistry Inc.
Email: latitudeloft@gmail.com
Mailing Address: 5579 E Santa Ana Canyon Rd. Anaheim, CA 92807
Website: latitudebeautyandboutique.com